One of the major challenges for growing businesses is the optimum allocation of budget and internal personnel resources. Most companies are challenged by the need to support users current needs, ensure regular application maintenance, and address future business requirements - all simultaneously, and often by the same team of IT resources. The best internal resources are pulled in multiple directions, reducing their overall productivity.

Green Beacon developed Professional Application Management Services (PAMS) to help organizations better manage their CRM applications, and enable their staff to focus on strategic business objectives. PAMS is an integrated service offering that offers proactive, performance-centric management of enterprise applications, resulting in optimal functionality and performance.

PAMS services can be categorized in the following major areas: